Sober One — Your Personal Drinking Assistant Competitive Intelligence｜Ad Analysis by SocialPeta
Competitive intelligence is the first step in our marketing intelligence work and one of the most important parts. Only when we understand the details of our competitors can we formulate a correct and effective marketing strategy.
In this report, SocialPeta analyzes the Sober One — Your Personal Drinking Assistant's ad analysis from multiple aspects and helps you see the competitive intelligence of top grossing apps Sober One — Your Personal Drinking Assistant.
Now, I'll tell you how to gain a competitive advantage by SocialPeta.
1. Basic Information of Sober One — Your Personal Drinking Assistant
App Name : Sober One — Your Personal Drinking Assistant
Logo：
OS : Android
Network : Facebook,Audience Network,Instagram
Developer : Oleg Ovsyannikov
Publisher : Instagram,Facebook,YouCam Nails - Manicure Salon for Custom Nail Art
Total creative ads during the time period : 199
Duration : 410
Popularity : 31,161
Check ASO Keywords of Sober One — Your Personal Drinking Assistant
2. Sober One — Your Personal Drinking Assistant’s Competitive Intelligence
what is competitive intelligence? Competitive intelligence is the most important part of our marketing. Only when we fully understand the overall situation of our competitors and the market can we make accurate judgments.
Before advertising, we usually use various tools, such as SocialPeta, to check the details of competitors' ads. In this report, we will analyze the recent advertising performance of advertiser Sober One — Your Personal Drinking Assistant in detail to understand its advertising strategy.
Trend of Category
There are many types of creatives. We mainly analyze the trend of the ad creative category of Sober One — Your Personal Drinking Assistant in the recent period. As of 2021-03-16, among the Sober One — Your Personal Drinking Assistant‘s ad creative, the Html category's proportion is 0.0%, Video category's proportion is 44.44%, Playable Ads category's proportion is 0.0%, Image category's proportion is 55.56%, Carousel category's proportion is 0.0%.
Ad Network Analysis
The network that SocialPeta monitors can cover almost all mainstream channels in the world. Understanding the competitor's advertising channels is the first step in marketing work. According to the analysis of SocialPeta, we can see that in the date of 2021-03-16, Sober One — Your Personal Drinking Assistant's the proportion of networks impressions are placed like this:
Messenger's proportion is 27.99%,
Instagram's proportion is 27.25%,
Audience Network's proportion is 22.82%,
Facebook's proportion is 21.94%,
's proportion is .
In the date of 2021-03-16, Sober One — Your Personal Drinking Assistant‘s network with the most ads is Facebook and its proportion is 25.0%.
3. Top 3 Ad Creative Analysis of Sober One — Your Personal Drinking Assistant
This is the detailed information of the top three ad creatives with the best performance among all ad creatives of Sober One — Your Personal Drinking Assistant. We can see some advertising trends.
Top 1 Ad Creative of Sober One — Your Personal Drinking Assistant
Ad Details ：
Headline ：Построить счастливую жизнь без алкоголя
Text ：- Sober поможет бросить пить надолго
Пошаговый план, чтобы бросить и сохранить трезвость
Самостоятельно и без внутреннего конфликта
Научиться жить в трезвости комфортно
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Top 2 Ad Creative of Sober One — Your Personal Drinking Assistant
Ad Details ：
Headline ：Построить счастливую жизнь без алкоголя
Text ：- Sober поможет бросить пить надолго
Пошаговый план, чтобы бросить и сохранить трезвость
Самостоятельно и без внутреннего конфликта
Научиться жить в трезвости комфортно
> Действует акционное предложение - Скидка 75%
Top 3 Ad Creative of Sober One — Your Personal Drinking Assistant
Ad Details ：
Headline ：❗ Скидка 50% для новых пользователей ❗
Text ：Нужен отдых после такого отдыха? Поставь алкоголь на паузу с приложением Sober One. Всего 10 заданий, которые изменят твое представление о выпивке и о себе. Пройди их бесплатно и узнай, как изменить свою жизнь.
Basic Info of Top 3 Ad Creative
| 1st | 2nd | 3rd | |
| Duration | 134 | 134 | 189 |
| Popularity | 556 | 554 | 478 |
| Dimensions | 426 x 426 | 426 x 426 | 400 x 400 |
| Creative Type | Video | Video | Video |
| Network | Audience Network | ||
| Related Ads | 2 | 2 | 5 |
| Countries | Russia | Russia | Russia |
| Language | Russian | Russian | Russian |
Through the above analysis, we can see that the most effective channel for Sober One — Your Personal Drinking Assistant in recent advertising is Facebook, and the main creative type is Video.
In conclusion: The above is a free Sober One — Your Personal Drinking Assistant's competitive intelligence analysis report. To do a good job of advertising, long-term accumulation is required. we need to constantly check the latest trends and competitive intelligence data. With the use of competitive intelligence tools like SocialPeta, Guangdada(Chinese version of SocialPeta), we can improve our ROI, and make competitor‘s fans ours. I hope that this ad creative analysis report will allow you to gain more.
If you want to check the relevant intelligence analysis of other apps similar to Sober One — Your Personal Drinking Assistant, you can click the app name below to view related reports, or you can find more info in ASOTools.